Every month, on the friday preceding the opening of a specific show, we will host a drinks in the lounge of Hotel V in Amsterdam for the artist, the gallery, journalists, friends, and a collector. The collector is offered the opportunity to meet the artist in a relaxed environment, and, as a preview, one carefully selected work will be displayed in the room in which the collector will spend the night at our expenses: a preview, in the truest sense, and literally, the chance to literally ‘sleep on it’ for one night.
On may 4th 2012, we co-hosted the first ‘room with a preView’ with the good people of gallery Vous Etes Ici, on the occasion of Charlie Roberts’ show, which opened on may 5th.